Staykeepers attracts over 100% of investment just days after launching crowdfunding campaign

| Sep 01, 2021

Staykeepers is an established provider of short, mid and long term referrals and rentals to some of the biggest purpose-built student accommodation (PBSA) and Build-To-Rent (BTR) operators in the UK. The investment is being sought to further develop its technology and expand its operation both in the UK and internationally. The company’s innovative technology supports large purpose-built residential landlords to fill empty units by promoting available properties to waiting for customers on more than 400 marketing channels.

Previous investment rounds generated £160k through Angel investors and £500k pre-seed. This enabled the development of new verticals and direct integrations with new channels to offer even wider marketing opportunities for clients.

After opening up an investment stake in the business, more than 80% was funded just days after launching the public campaign and at the time of writing, 124% has been raised.

Staykeepers is currently promoting 200,000 units across 57 UK cities and 100,000 units in the US and Europe. Since 2016, customers have booked more than 250,000 nights utilizing the platform, with rental periods ranging from two days to 24 months. 

Alongside supporting operators to increase rental yields, Staykeepers’ software ensures property operators across the PBSA, BTR and Coliving sectors can gain quick and easy access to detailed information about occupancy including listings, reservations and revenue performance. The technology developed by the team provides a 360-degree solution to its clients.

The company’s range of product options means customers can choose a referral-only service right through to a fully managed service for PBSA providers, leaving Staykeepers’ experienced and dedicated customer service team to manage the end-to-end summer lettings business when students are away.

In a sector that has had to quickly adapt to falling demand in their traditional customer base. Staykeepers’ efficient and low-risk product supports property operators to diversify and explore new markets that may not formerly have been considered. This not only supports property occupancy but can drive increased revenue from new up-tapped markets.

This model has been proven through Staykeepers 2020/21 performance which saw confirmed bookings grow despite the tough economic trading conditions throughout the global pandemic. By the end of July of 2021, Staykeepers reached a revenue growth of 417%.

Developed by a small and dedicated team, focused on delivering new technology to drive growth for its clients it has grown from a start-up to one of the preferred suppliers to the UK’s PBSA, Build-To-Rent and Coliving sectors. This investment will help to fund further technology development, in order to handle bigger volumes and to expand the team to foster operational growth in the European and US markets.

“Staykeepers provides an impressive solution for building operators to fill empty units, helping them to maximize their Net Operating Income." - Philip Hillman, Chairman Capital Market JLL and Non-Exec Advisor Staykeepers